Products
Ready to apply a little duct tape on your own? Maybe you need some tools to make your marketing plan come to life. From Duct Tape Marketing products to email marketing and more, we recommend these products to help grow your business.
Ultimate Marketing System
The Duct Tape Marketing Ultimate Marketing System is a collection of 14 lessons and 4 audio CDs that make up the most complete small business marketing self study program ever created. Each lesson contains a thorough explanation of one critical small business marketing topic, real-life small business examples and worksheets, forms and tools needed to help you implement the lesson. This is the same tool Moxie Marketing uses in our coaching programs, but if you prefer to do it yourself, this program is right for you.
Marketing Plan Pro Software
The latest release of Marketing Plan Pro includes everything you need to create a complete, action-ready marketing plan using the Duct Tape Marketing process. Detailed instructions and examples (all provided by John Jantsch and his network of Duct Tape Marketing coaches) guide you through the process of creating your goals and translating your plan into action. Where it overlaps with John's book Duct Tape Marketing (which is included in your order for Free when you have the physical product shipped to you), the software will refer you to the appropriate chapters so you can read up on the topics and learn even more about writing your marketing plan.
Duct Tape Marketing by John Jantsch
From Amazon: "Duct Tape Marketing is the small business marketing road map - A collection of proven tools and tactics woven together in a step-by-step marketing system that shows small business owners exactly what to do to market and grow their businesses. This guide combines insights gained from over twenty years of successfully working, in the field, with real-life small businesses. There are no theoretical complexities presented in Duct Tape Marketing - just simple, effective and affordable marketing that sticks."
"CAREFUL! Duct tape is a serious tool... it sticks where you put it. So are the ideas in this book. If you're ready to make a commitment and are willing to make something happen, John's book is a great place to start." --Seth Godin, author of Purple Cow
The Referral Engine by John Jantsch
From Publisher's Weekly: "Jantsch offers practical solutions on how to build a powerful referral engine by developing a systematic, consistent, and replicable approach and exploiting content, using social networking, and building strategic partnerships. He illustrates his points with examples from such companies as work clothing manufacturer Carhartt with its Tough Jobs blog; Southwest Airlines, which relies heavily on hiring the right people to be the champions of the brand; and TerraCycle, a recycling company whose nontraditional business practices generated word-of-mouth attention. A swift, appealing read and a thorough primer on the power of letting your products and customers speak for themselves."
"Frankly, I had no idea how John was going to top Duct Tape Marketing. The book is a classic. But with The Referral Engine, John puts you in the driver's seat and shows you the steps to achieving marketing success without a huge budget. Go no further. Buy this now." -Chris Brogan, coauthor of Trust Agents